- World Liberty Financial appointed Justin Sun as an advisor.
- The project said it would benefit from Sun’s crypto insights and experience.
- The development came after a Justin Sun-affiliated crypto company invested millions of dollars in the project.
Donald Trump-backed decentralized finance (DeFi) project, World Liberty Financial (WLFI), has appointed TRON founder Justin Sun as an advisor.
Trump, accompanied by his two eldest sons and several crypto entrepreneurs, announced the DeFi initiative in a September 16 livestream event on X. While the President-elect did not discuss specifics about World Liberty Financial at launch, his family promised that the project would do many things at once, including providing a lending and borrowing service for trading digital assets.
Justin Sun’s Role at World Liberty Financial
In an announcement on November 26, the World Liberty Financial team said Justin Sun brings a wealth of insights and experience to the project to help it continue to innovate and grow.
The team introduced Justin Sun as a graduate of Trump’s alma mater, the University of Pennsylvania.
“A graduate of the University of Pennsylvania, he recently won Sotheby's auction for the iconic banana artwork. TRON is among the world’s top 10 cryptocurrencies and one of the largest public blockchains,” the statement read.
The development came barely a day after HTX, the crypto exchange formerly known as Huobi and closely linked to the TRON founder, invested $30 million in World Liberty Financial through a massive WLFI token purchase.
After witnessing lackluster support, the DeFi project initially planned to sell $300 million worth of WLFI but revised the number to $30 million in late October. According to its website, at the time of writing, non-U.S. and qualified U.S. investors had bought about 3.52 billion WLFI tokens, leaving 16.484 billion remaining for sale.
Justin Sun confirmed that TRON was World Liberty Financial’s largest investor, noting that the blockchain network was committed to leading innovation and “making America great again.”
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MakerDAO Protests Justin Sun’s Role in WBTC Custody Changes
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